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How 360Brew Categorises Your Content
The algorithm builds a picture of your expertise based on what you consistently write about. If your posts cover ten different topics, it has no pattern to work with. It stops distributing your content to the right audience.
Content Pillar Identifier
Input your niche, your audience, and your background. The generator produces three named pillars with sample post angles for each one. No brainstorming. No guessing. Walk away with a plan for what to post.
Are the Starting Point. The Brand Book Is the System.
Your pillars tell you what to post about. Your Recruitment Brand Book covers your writing voice, format strategy, 90-day calendar, engagement routine, and how to turn posts into inbound leads. Join the waiting list.
Posting More Often Is Not the Answer. Posting About the Right Things Is.
Every recruiter who has been told to "be more active on LinkedIn" has posted more and seen no results. The problem is not frequency. It is focus. This free course gives you three topics to own and post angles for each one.
What you'll learn
Why unfocused posting is invisible to 360Brew
The algorithm categorises you by topic. No consistent topic means no category. No category means no distribution.
What a real content pillar looks like
Not "recruitment." Not "leadership." A pillar specific enough that 360Brew can match your content to the right audience after 90 days.
How to use the Content Pillar Identifier
Input your details. Get three named pillars with post angles. Walk away with a plan, not a brainstorm.
What's In This Course?
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1
Why Your Content Sounds Like Everyone Else
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(Included in full purchase)
What to Expect From This Course?
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(Included in full purchase)
360 Brew Shift
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(Included in full purchase)
How 360Brew Views Your Content
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(Included in full purchase)
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2
Identify Your Pillars
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(Included in full purchase)
DEMO - Watch Leanne Identify Her Pillars and Analyse Her Writing Style Live
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(Included in full purchase)
Content Pillar Identifier
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(Included in full purchase)
Pillar Examples
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(Included in full purchase)
Your Content Pillars Cheat Sheet
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(Included in full purchase)
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3
What Comes Next?
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(Included in full purchase)
Content Pillars Are Just The Beginning. The Full System Is the Course.
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(Included in full purchase)
What's Next?
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(Included in full purchase)
Meet Your Coaches
We are Leanne and Julie. 34 years combined in recruitment as agency owners, team leaders, managers, and coaches. Between us we have trained over 300 recruiters and worked with 200+ recruitment businesses across the UK, US, and Europe. We have spent three years studying AI so you do not have to. We built the Content Pillar Identifier inside this course because we kept watching recruiters post every day with no plan, no consistency, and no results. The algorithm ignored them because it could not tell what they stood for. Your pillars are the foundation of every piece of content you will ever write. We built this free course so you can identify yours in 15 minutes and start posting with purpose today.
What Recruiters Have Said
Feedback from recruiters who have been through the system
I was posting three times a week and getting nowhere. The pillar identifier gave me three topics in about five minutes and suddenly I knew exactly what to write about. My engagement went up within the first two weeks because the posts were actually about something specific.
Dublin
I kept being told to post more. Nobody told me to post about the same things consistently. The pillar identifier made it obvious. I had been writing about ten different topics and the algorithm had no idea what I stood for. Three pillars changed everything.
Melbourne
The best part was the post angles. I do not just have three pillars now. I have a list of actual topics to write about for each one. I have not stared at a blank screen since
Boston
I was posting three times a week and getting nowhere. The pillar identifier gave me three topics in about five minutes and suddenly I knew exactly what to write about. My engagement went up within the first two weeks because the posts were actually about something specific.
Dublin
I kept being told to post more. Nobody told me to post about the same things consistently. The pillar identifier made it obvious. I had been writing about ten different topics and the algorithm had no idea what I stood for. Three pillars changed everything.
Melbourne
The best part was the post angles. I do not just have three pillars now. I have a list of actual topics to write about for each one. I have not stared at a blank screen since
Boston
Your Content Is Costing You Visibility Right Now
Every day your content has no consistent theme, 360Brew skips it. Clients who would care about what you have to say never see it. This free course identifies your three pillars in 15 minutes. The Brand Book builds the full system around them.